| Part
3, Chapter 6
Managing the product development process
6.1 Principles of product development management
Several principles of product development management have been identified (Souder, 1987; Ganguly, 1999). Relative importance does change but the basic principles are robust and are useful as a basis for product development management. They can be grouped under basic philosophy, understanding, abilities and organisation of the company as shown in Fig.
6.1.
Fig. 6.1 Basic principles of product development management.
|
6.1.1
Basic philosophy and understanding
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