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About the book
About the authors
1. The product
development project
in the company

2. The organisation of
the product
development project

3. Product strategy
development: idea
generation and

4. Product strategy
development: product
concepts and design

5. Product design and
process development

6. Product

7. Product launch and

8. Summary: bringing
it together

8.10 Textbooks in
product development

Index of Examples &

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Summary: Bringing It Together



Allen, D. (1993) Developing Successful New Products: A Guide to Product Planning, London: Pitman Publishing.

Andreasen, M.M. and Hein, L. (1986) Integrated Product Development, Berlin: Springer-Verlag, Bedford: IFS (Publications) Ltd.

Bray, S. (1995) Total Innovation: How to Develop the Products that Your Customers Want, London: Pitman Publishing.

Cooper, R.G. (2001) Winning at New Products: Accelerating the Process from Idea to Launch, 3rd edn, Cambridge, Mass.: Perseus Books

Crawford, C.M. and Di Benedetto, A.(2008) New Products Management, 9th edn, : Burr Ridge, Ill: Irwin/McGraw-Hill.

Drucker, P. F. (1993) Innovation and Entrepreneurship: Practice and Principles, New York: Harper Business.

Hisrich, R.D. and Peters, M.P. (1991) Marketing Decisions for New and Mature Products, 2nd edn. , New York: Maxwell Macmillan International Editions.

Lehmann, D.R. and Winer, R.S. (2005) Product Management, 4th edn., Burr Ridge, Ill: Irwin.

Magrab, E.B. (1997) Integrated Product and Process Design and Development, Boca Raton, Fla: CRC Press.

Nystrom, H. (1990) Technological and Market Innovation: Strategies for Product and Company Development, New York: John Wiley & Sons. (paperback 1993)

Twiss, B. C. (1986) Managing Technological Innovation, 3rd edn, London: Pitman (paperback 1992).

Ulrich, K.T. and Eppinger, S.D. (2007) Product Design and Development 4th edn., New York: McGraw-Hill/Irwin.

Urban, G.L. and Hauser, J.R. (1993) Design and Marketing of New Products, 2nd edn, Englewood Cliffs, NJ: Prentice-Hall.

Wesselingh, J.A., Kill, S.& Vigild, M.E, (2007) ‘Design and Development of Biological, Food and Pharmaceutical Products, Chichester, England: John Wiley & Sons Ltd.


Baker, R.C., Hahn, P.W., and Robbins, K.R. (1988) Fundamentals of New Food Product Development, Amsterdam: Elsevier.

Brody, A.L. and Lord, J.B. (2007) Developing New Products for a Changing Marketplace, 2nd Edition, Florida: CRC Press

Earle, M.D. and Anderson, A.A. (eds.) (1985) Product and Process Development in the Food Industry, New York: Harwood.

Earle, M. and Earle, R. (2000) Building the Future on New Products, Leatherhead: LFRA Ltd.

Earle, M., Earle, R., and Anderson, A. (2016) Food product development - the Web Edition

Earle, M., Earle, R. and Anderson A, (2001) Food Product Development, Cambridge: Woodhead Publishing Ltd.

Earle, M. and Earle, R. (2008) Case Studies in Food Product Development, Cambridge: Woodhead Publishing Ltd.

Fieldhouse, P. (1995) Food and Nutrition: Customs and Culture, 2nd Edition, London: Chapman and Hall.

Fuller, G.W. (2004) New Food Product Development: From Concept to Marketplace, 2nd. Ed., Boca Raton, Florida, CRC Press.

Galizzi, G. and Venturini L. (eds) (1996) Economics of Innovation: The Case of the Food Industry, Heidelberg: Physica-Verlag.

Graf, E. and Saguy, I.S. (eds) (1991) Food Product Development from Concept to the Marketplace, New York: Van Nostrand Reinhold.

Grunert, K.L., Baadsgaard, A., Larsen, H.H. and Madsen, T.K. (1996) Market Orientation in Food and Agriculture, Norwell, Mass.: Kluwer Academic Publishers.

MacFie, H. (ed) (2008) Consumer-led Food Product Development, Cambridge: Woodhead Publishing Ltd.

Moskowitz, H.R. (1994) Food Concepts and Products, Just-In-Time Development, Trumbull, Conn.: Food and Nutrition Press.

Moskowitz, H.R., Poretta, S. and Silcher, M. (2005) Concept Research in Food Product Design and Development, Ames, Iowa: Blackwell Publishing Professional.

Schaffner, D., Schroder, W. and Earle, M.D. (1998) Food Marketing: An International Perspective, Boston: WCB/McGraw-Hill.

Shaw, R. (1996) Product Development Guide to the Food Industry, Chipping Campden: Campden and Chorley Food Research Association.

Side, C. (ed) (2002) Food Product Development: Based on Experience, Ames, Iowa: Iowa State Press.

Traill, B. and Grunert, K.G. (1997) Product and Process Innovation in the Food Industry, London: Blackie Academic and Professional


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